(Up)Rising Sonz! is an homage to some of the colorful and inspirational people that drive Japanese sub- and pop cultures by following their passions. This pictorial travel diary shows skating as a catalyst for stylistic experimentation, which transcends boundaries, language barriers, cultural differences and physical distance. (Up)Rising Sonz! represents the full spectrum of generations that have influenced skate style, fashion, and street attitude, one of the main sources for the creative essence of Japanese city youth. (Up)Rising Sonz! reveals multi-disciplinary artists with a strong DIY ethic. They thrive on a mindset where rules are made to be broken and nothing is impossible. The book features new and upcoming artists and includes previously unpublished material and 'behind the scenes' photos from leading artists' personal collections and studios. (Up)Rising Sonz! Spotlights the lifestyles of unique individuals who have had a major influence on the direction of skateboarding and youth culture as a whole. A look at creativity on and off the skateboard. The book design is by Goodfear Inc., Scott Kinsey A.K.A. Goodfear. Goodfear is Scott Kinsey a Creative Director & Artist living and working in Santa Monica,CA. In 2000 Scott co-founded the design studio twohundredtwelve' where he served as Creative Director working with clients including, Orbitz, Nike, Amadeous, Trace, Guidance Recordings, BP, Division 13 and many more. Goodfear was formed in 2000 Based in Santa Monica, CA they are transcultural and enabled to work on a varied range of work from identity design, to new technology projects with clients in Europe, Asia and the United States. Mark Felt Fine art printer Mark Felt prints illustrations, paintings, photography and anything else people ask him to enlarge, strictly by invitation only. Some clients to have made the cut are Kozyndan, Nick Philip, X-Large and Resfest. Mark conceptualized (UP)Rising Sonz! with Scott Kinsey.